Sell Your Likeness to AI

Tech with Ty.

🤖 [T]echnology: AI Lawyer
🎓 [E]ducation/Entertainment: Find Your Tribe
💪[C]oaching: Another Lecture on Video
📹 [H]ow To: Sell Your Likeness to AI

[T]echnology:

Remember a month or so ago when I said AI could summarize your contract and basically be your assistant to create contract timelines…well now it can be your lawyer, too. 👀

For the first time, AI just successfully negotiated a contract…with another AI…without human help.

I’m by no means saying this is ready for prime time or that you should rely on AI to be your attorney. What it does do is save hours of contract review (not just for real estate).

This LLM (large language model) was trained on 150 million legal documents. 🤯

Read that again…150 MILLION LEGAL DOCUMENTS. 🤯🤯

It takes years of school to become an attorney and arguably even longer to become a good attorney. 

Why?

Experience.

I’m not arguing that there aren’t brilliant attorneys fresh out of law school. I’m saying those who have been doing it for years have likely read more case law and legal documents, and have the experience of past negotiations. The same can be said for real estate agents. - No I’m not comparing the two. ❌

AI technology like this bridges that gap to some extent. Imagine dotloop’s document and revision history on steroids. According to CBNC's Ryan Browne, who saw the live demo, there's a live log highlighting changes to clauses and suggested changes.

Now imagine AI factoring in the likelihood of an accepted change in the purchase price and making a recommendation. It bases this on market conditions, average sale to list price, and the review of millions of offers and counter offers.

Will it speed up contract negotiations? Will we even have contract negotiations? What if the other side is also using AI, and it predicts that you’ll use this tactic?  🤔

It kind of reminds me of War Games.

[E]ducation: 

Although I’m more of a bourbon/whiskey guy🥃, I’m currently in Sonoma, CA.  

I’m here for the RE/MAX Premier Broker Summit. The Top 100+ owners in the network gather every year, by invitation only, to share best practices, collaborate, and strategize how to make our companies thrive and help our agents achieve new levels of success.

This is by far the most important event that I attend every year.

This is my tribe. - If you have no idea what I’m talking about. Please watch this TED Talk. ⬆️

This isn’t a pound on my chest, look at me type of education section. I’m writing about it because (and I’ve said it a million times) “You play better golf with better golfers”.

You learn, you become inspired, and you take action. 

Find your tribe. ✨

Go to in-person real estate CE classes. Go to conferences. Go to business events that are outside your comfort zone. Go to everything you can possibly imagine until you find your tribe. 

Are you stuck surrounding yourself with agents that do less than 10 deals/year? Go to events outside of your company…find a new tribe.

There is more educational content available to us than ever before. There’s also more BS 💩 out there than ever before.

Never stop learning. Don’t get stay complacent. Find your tribe.

[C]oaching:

Hey, remember that time I said you need to be doing video… 

Haven’t started yet? 👎

Maybe you’ll listen to the guy with offices in New York, Los Angeles, London, Tokyo, Mexico City, Singapore, Bangkok, Sydney, Petaling Jaya, and Latin America…for his media company talking to another guy who knows a thing or two about real estate. ⬇️⬇️

Still don’t know where to start? What if I told you that Abby and I will not only send you a script and sample video every month, but we’ll edit your videos for you, too?

If you’re interested in learning more and being held accountable, let’s talk. 

Otherwise, stop making excuses and start making videos!

[H]ow To (with Abby):

If you watched our first Tech with Ty video, you’ll already know a bit about “Billie”. Billie is an AI chatbot modeled entirely around Kendall Jenner created by Meta. You can message her on Instagram for advice, information or to simply chat and she will reply based on her persona. 

She isn’t the only celebrity that has sold her likeness either. 

You can find 27 celebrities doing the same thing including, Snoop Dogg, Mr. Beast, Tom Brady and Paris Hilton. Of course they didn’t do it for free, they got a hefty pay out of $1 million - $5 million. 💰💰 

Is that really a large amount of money though to sell your likeness? I would have to know the guidelines to really make my opinion on that but if it is forever…I think they should’ve asked for way more money.🫰🫰 I’m sure this isn’t the last we are going to see of this either. I almost guarantee you are going to start seeing actors, musicians and other celebrities doing this. 

Who can forget Michael Jackson coming back from the dead to perform at the Billboard music awards. Or if you are a movie buff like me, you’ll remember when Hollywood tried to bring James Dean back from the dead in a Vietnam war picture. That was back in 2019, and the news was horribly received. 👎👎 So I doubt we will ever see that movie come to fruition but still…

Is this morally right? What else could we use these AI people for? I think in the next decade we are going to see the limits tested and I’m sure new laws will be created. Would you take up the chance to see your favorite dead musician in concert? 🤔🤔 How much would you pay? Honestly, I might pay a decent chunk of change to see a realistic AI version of Elvis perform. 

-Ty Morton